To give you a good idea of the key marketing campaigns we run throughout the year, and how you can get involved, we publish a high-level marketing calendar on this page each quarter.
Key Campaigns - Q2 2024
Spring and Summer Sales
Four times a year we run a big Sale campaign (Spring, Summer, Winter and Black Friday). These are major multi-channel marketing campaigns with a dedicated Sale section on the site.
They provide a great opportunity to get your products seen by more customers and encourage them to try your products. For more information on Promotions see here.
To opt in to a Sale go to the Promotions page here.
Father's Day (Listing Deadline: 3rd May)
We launch the Father's Day collection and start marketing from early May.
The campaign includes:
- curating a dedicated collection of the most relevant products in a dedicated category that will then be shown prominently onsite and used in all campaign marketing for the campaign duration
- sending a preview of the collection out to our full database of journalists and bloggers as part of our PR efforts.
- a series of dedicated email newsletters to our full customer database (where they are opted in to comms)
- social media
- extensive paid online advertising
To ensure that your Father's Day products are included make sure that they are listed AND with an active status AND with an available to buy quantity by Friday 3rd May
List/ activate your Father's Day products in the Seller Portal here
If you're not yet ready to ship the items (but you're happy to start taking orders) then make use of the Pre-order settings in listings to show clearly to customers that your items are available on a pre-order basis. See our guide to Pre-Orders here.
Yumbles is 10
This is our 10th year! We plan to celebrate with a bang in May with a full week of promotion - stay tuned!
Social Media Giveaways
Each month we run 1 to 2 giveaways on social media. Find out more about how these work and how you benefit here.
To submit your interest for a giveaway please complete the form here.
Related articles:
Guide to...Getting featured in Yumbles marketing
Promotions
Listing your Products
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